At Disney I led design, UX, copy and creative talent for the studio’s flagship digital product, a cross-device streaming platform that reached over 10 million users. I collaborated closely with Product and Engineering leadership to deliver a seamless experience with 135 million+ titles added to digital libraries. Beyond creative, I managed budgets, team operations, and user testing—work that drove the platform’s scale and firmly established Disney in direct-to-consumer streaming.

Role: Design Director